Blueseeds has helped farmers adopt natural farming methods through agricultural education, adoption programs, and sharing platforms to create diverse values for the economy, environment, and society.
Eco-friendly and natural farming methods increase soil organic matter and microbial contents, and strengthen the processes for sequestering carbon. However, farmers need to have relevant knowledge and technology, and product price fluctuations can affect their willingness to adopt these farming methods.
Adopting natural farming methods
Blueseeds is one of the few companies in the world focusing on producing essential oils, body wash and skin care products that handles planting, cultivating, refining, manufacturing, and brand marketing. Blueseeds is in favor of diversified cultivation, and does not use pesticides or chemical fertilizers. In addition, through agricultural education (agricultural private school), Blueseeds has helped farmers enhance the effects of natural and eco-friendly planting practices. Waste materials left over from harvesting crops can be converted into organic fertilizers or biomass energy, efficiently using resources and reducing carbon emissions from transportation and processing of waste materials.
Virtual landlord by subscription
Blueseeds launched the "Virtual landlord by subscription" program to encourage society to pay attention to the sources of cultivation. Through this program, customers can adopt a field for farming. This enables farmers to carry out contract farming using eco-friendly and natural farming methods through a “pay first, plant later” model, thus ensuring a steady stream of income for workers and cutting down on the middlemen involved in transportation and sales.
Establishing a platform for common good
In 2023, Blueseeds launched the ESGselect platform that mainly promotes partners participating in the “Small Farmers’ Carbon Farming Project,” allowing all of society to better understand the value of small farmers and their agricultural products as well as their contributions to greenhouse gas reductions. The aim is to persuade customers to switch out of high-carbon products or gifts. In addition, 5% of the income through the platform is donated to support public welfare groups and promote sustainable social value.
Benefits
- Long-term contracts increase income stability for farmers. By adopting new agricultural methods and producing photosynthetic bacteria and organic compost, farmers can boost their earnings.
- In its first year, the Small Farmer Carbon Project achieved a soil carbon sequestration performance of 156.6 hectares, storing over 10,000 tons of CO2 equivalent. [1]
- The platform shares profits with farmers, promoting high-value, natural farming. It also donates 5% of revenue to charitable organizations supporting disadvantaged groups, provides training and employment for visually impaired perfumers, and creates job opportunities for marginalized communities.
[1] This data compares the "baseline" soil organic carbon ratio from the end of 2022 to the beginning of 2023 to the first-year "project scenario" from the end of 2023 to the beginning of 2024. Detailed data must wait until the verification process is completed and the gold standard is officially approved. At this moment, only approximate quantities can be expressed.